ENG 229 12.T: LAC Video Intro Competition

Today’s Plan:

  • Check in on Interview Schedule (Kraver Update)
  • Reminder about Rodriguez talk (Lindou Auditorium, Michener, 6pm, tomorrow)
  • Opening Credits Competition

Interview Schedule

Check in.

Kraver folks: draft email. Shoot for the end of this week or next week. Kraver is available during class time. Ask for questions. Ask who they should contact among recent graduates to interview regarding the importance of CDL designation. Etc.

Opening Credits Competition

I’m going to give you today’s class to work on designing the introductory credits for our Building a Strong Foundation videos. Remember that these are due Wednesday in class.

Some quick tips for designing a logo. While you don’t necessarily have to design a logo, I think these principles are pretty universal.

Here’s a link to the UNCO brand tools where you can find multiple versions of the Bear logo and other branding images.

Here is a link to the UNC style guide which contains official colors and fonts.

Also, if we are using photoshop, then we need to know the difference between a raster image and a vector image. We want these to be vector images.

So, let’s confirm some things these openings need to do/consider:

  • 3-7 seconds
  • Establishing Shot (montage? single-shot?)
  • Color grading
  • Incorporate slogan: Building a Strong Foundation
  • Have template for introducing professor, department, and class
  • Bonus: copyleft music

Have I forgotten anything?

By copyleft music, I mean music that is in the public domain. This could include:

Homework

By next Wednesday’s class, I want everyone to produce a 3-7 second intro sequence–something similar to Clark’s sequence but shorter. This sequence should use some b-roll, contain a Building a Strong Foundation / Liberal Arts Foundation logo, a way of introducing a class and the faculty member. LATER we will add some copyleft background music.

Because some people are lagging behind with their b-roll, I suggest you start by drafting a potential logo and title in Photoshop. Feel free to upload .psd file to the drive. I have a few files in there you can work with.

Submit this assignment as LAF Opening Draft. I’d upload it to Youtube (you can delete it after class).

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